SNUBA International Inc., manufacturer and developer of the proprietary SNUBA shallow water dive system, recognized Maui’s Shoreline SNUBA as the “Most Outstanding SNUBA Operation of 2010.”
Over 60 SNUBA locations across the world were considered for this prestigious honor, and SNUBA licensees were evaluated on “performance, customer service quality, guest comments, safety, strength of SNUBA branding and promotion, operations innovation, and overall commitment to the SNUBA program.”
Similar to scuba diving, SNUBA divers breathe from an air cylinder while exploring the underwater world. Divers wear masks and fins, and don’t carry air tanks as the air supply floats on a raft at the water’s surface connected to their SNUBA raft by a 20-foot hose.
Shoreline SNUBA provides tours of Maui’s crystal waters, coral reefs and close encounters with an array of sea life and the underwater songs of the humpbacks during whale season. In 2010, Shoreline SNUBA opened new sites at the Westin Kä‘anapali Ocean Resort Villas, the Marriott Maui Ocean Club, the Kä‘anapali Beach Club, Kai Kanani Sailing Charters and Teralani Sailing Charters. Over 5,000 guests dived with Shoreline SNUBA in 2010, and the company is poised for significant growth in 2011.
Shoreline SNUBA President Brian Heustis relayed that although the honor is “humbling,” great satisfaction was “the real payoff.” And according to Hannah Mayfield, director of marketing for California-based SNUBA International in Diamond Springs, Shoreline SNUBA’s certified SNUBA guides are “extremely helpful, professional, patient and fun,” receiving some of the top comments from customers on social networking sites and travel blogs. “When it comes to positive feedback, Shoreline’s customers speak volumes,” she said.
Visit www.shorelinesnuba.com or call 281-3483 for more information.


